Wiley – 2010 – ISBN: 978-0-470-59912-9
All leaders long for the day when people bought into a cause and were willing to work hard. A day existed when men were willing to brave the hardships of Valley Forge as volunteers. It seems that the day of this attitude has passed us by. However, Joe Tye believes that this can still exist. He believes that a leader can lead his people to create a culture of ownership.
In a smartly written book, he takes us through leadership lessons from leaders of all generations. Starting with Walt Disney as our guide, we go through historical moments in the lives of great business leaders to help a current business leader begin to make the hard choices that will save his business.
The lessons from that we learn along the way begin to give us the idea that ownership is not a matter of money but of heart.
Lessons of Ownership:
1. Start with Mission that is bigger than your business
2. Use Structure and Process to Create Culture
3. Build Culture on a Foundation of Values
4. Trust is the Glue in a Culture of Ownership
5. Use Stories to Reinforce Cultural Norms
6. Invest in Character Building
7. Unleash Individual Creativity and Ingenuity
8. Everyone is a Volunteer